Toylanta is created and run by The Cody Lane Foundation; a non-profit organization who’s goal is to create The Cody Lane Memorial Toy and Diorama Museum. All proceeds from Toylanta go directly to The Cody Lane Foundation. There is an auction each year to help raise the funds needed to open the museum.

The Cody Lane Memorial Toy and Diorama Museum is dedicated to Cody Martin Lane, an avid collector and member of the Atlanta GI Joe Collectors Club, who went home with our Lord on August 23, 2007, after a long battle with a degenerative neurological disorder called CIDP.  He was 17 years old.His indomitable spirit in the face of a debilitating disease, and his continuous joy in spite of his circumstances, were inspirations to the families of the Joe Club.  No matter their age, they all considered Cody their friend.